Archive for June, 2008

The history of printing goes back to some years, but it has developed very fast in recent years. Along with the advantage of new technology and easy printing, the most important thing is how much is understood about the client and their needs. There are some basic ways to understand clients. It doesn’t matter how beautifully or accurately something is written if the customer’s desire is not fulfilled. So the first thing is to listen to the client carefully. Half of the problems are solved just by listening, as the customer feels that someone cares about their problems. The next thing to do is to answer each and every query about products or services. If there is a suggestion box, they must be read because sometimes clients might suggest improving services.


There is one more thing that should be taken into account and that is keeping a watch on the work going on in the company. The working in the company should go on smoothly and the work ethics taken care of properly.  The employees should be easily approachable to the clients so that if there is any complaint about the service or work done, the staff should be easily available. If possible, provide a customer support service well informed and well equipped. The customer support should have an email address, a phone number and the website must have complete information regarding the products and services.


Printing is an age-old weapon for businessmen to leave their details with people so that their business spreads some more. This makes people are other firms aware of your business and the various services that you have to offer.


When it comes to printing postcards there are two types of printing, one is digital printing and the other is offset printing. Digital printing is quite popular among those who have low budget because prints are made directly from the computer and can only print CMYK images and the whole thing can be said to be of low quality. The only advantage of digital printing is that you can get the cards in very less time but a limited number of copies. If you need them in urgency and have run out of your cards you can easily have them with the help of digital printing.


In offset printing inked images are transferred from a plate to a rubber blanket and then to the printing surface. It brings out clear images and print outs but is affordable when the printing is to be done on large scale. Both printing methods are good enough to fulfill your purpose of propagating your business.

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What sort of things one should keep in mind before buying a Scanner?

a.) Prints: This is easy; just get the cheapest flatbed scanner, and if for good quality, just pick up the cheapest EPSON Printer. Even the cheapest flatbeds offer FOUR times the resolution that one requires.

b.) 35mm Slides and/or B/W Negatives: It is better to go in for a real film scanner if the need arises.

c.) Medium Format Transparencies and/or B/W Negatives: The best buy is $3,000 film scanner like Minolta Multi PRO or a good flatbed like the EPSON 4990.

d.) 4×5″ Film: 4 x 5 desktop film scanners are out there today in the market. It is better to buy a good flatbed like the EPSON 4990 or Microtek 1800f.

Keep the images and file sizes down, with any scanner resolution. In fact, it is better to turn down the resolution of any scanner to keep the resolution low enough to make emailing possible, and to keep the image small enough to fit on a computer screen. Honestly, if internet and email is the need of the hour then a flatbed scanner is fine.

Printing on paper is more difficult. If the print is 8 x 10″ or bigger getting the highest resolution a dedicated film scanner is possible. Flatbed scanners are poor for printing from 35mm film, although great for scanning one-hour lab prints.

Tip #1: Choose a Good Photo

As an example, the best photos are with the dog standing in full or 3/4 profile. The photo should exhibit good color and strong contrast. Contrast is important – particularly contrast with the background – if the dog blends into the background all anyone will see is a blob. This is especially important with blues and blacks. Blues and blacks almost always look best in photos taken in strong sunlight with light-colored backgrounds.

Tip #2: Use a Good Scanner

Many scanners, particularly cheap ones, will ruin just about any photo. For as little as $150 it is better to buy a top rated scanner like the Epson 1240U.

Tip #3: Ignore “scan for the web options”

It is better to avoid “scan for the web” options in the scanner so that options such as enlarging color correcting, and so forth, can be utilized.

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The purpose of the ProjectCenter Blog was to help buyers and providers of graphic design, printing, scanning and reprographics services by providing useful information. ProjectCenter has decided to take that intent to the next level.

“It is fine and dandy for us to make comments on posts, but that is a one-sided approach, so we decided to create a forum for people to come together and ask questions and/or receive tips”, said Kak of ProjectCenter.

ProjectCenter presents The ProjectCenter Forum:

We invite you to register and dazzle us with your knowledge!

Check each image for horizontal alignment. The easiest way to do this is to set a horizontal guide by dragging one out of the top ruler. Place the guide right at one of the baselines shown in the image. If the baseline is not absolutely aligned with the guide, it is better to use the rotate image command to fix it. Preferably it is better to use numerical rotations (e.g., 0.7° counter-clockwise) with a lot of trial and error


Adjust the levels of the black channel. The end goal is to get an image that has a completely white background, and very black letters. Consult the documentation for details regarding how to adjust levels for different versions of Photoshop.

  1. Try automatic adjustment of levels first. This will, frankly, rarely suffice.
  2. Adjust the left and right sliders to get a nice, clean background (without a lot of gray noise) and strong, clear letters.

Adjust the middle slider (the mid-range) to set how heavy the letters appear. The adjustment of this slider (in combination with the left and right ones) can affect whether the font ends up having a light, regular, or semi-bold weight. It can also affect how sharp corners become—heavy, black scans tend to have more rounded edges.


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 Prepare the image for scanning.

  1. If at all possible, avoid using originals less than 0.25″ high.
  2. When possible, use samples that include the letters on either side of the target letter as a guide to spacing.
  3. For letters from rough-and-ready sources (e.g. printed books), choose several different instances of each letter. Scan each of them, and then assemble a consistent alphabet using the best. The smaller the original letters, the more scans are needed.
  4. If the source image is a drawing or calligraphy, add at least two horizontal lines (typically baseline and x-height). This will make it easier to align the image after scanning, and keep scaling consistent.

Put the original drawing as straight as possible on the scanner plate. Later check to be sure that the scan is aligned.

 For ease, scan using a Photoshop plug-in, not the standalone scanner software. Adjust the image in Photoshop later.


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Although printing quality is a reasonable concern, in most cases it is better to use a lower quality (or “draft”) mode that uses much less ink. Printer companies usually set their printers to default to the highest quality.

For printing things like map directions, grocery lists, etc., set the default to the lowest quality. Here is some instructions on how to do this:

Click Start> Printers and Faxes. “Right-click” the printer icon and select Printing Preferences. Select the Main settings tab, Paper or Print Quality tab (varies from model to model). Under Quality Settings, click Draft. Under Color click Black. 

If an important document in Word which includes a color picture has to be printed, click File> Print. Then click Properties and the Paper/Quality tab. Make the necessary changes and click OK and OK again. That changes the settings on a “one-time basis” (only for that print job).


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  • Do not create website entirely in Flash, avoiding creating sites in flash. If the situation demands, then an HTML version of the site is preferred.
  • Use Flash as a support for content, not the other way around. Displaying content should be the primary objective and Flash should be used only if it is really necessary.
  • Do not write text as part of the Flash file. Search engines but especially users will have trouble retrieving it.
  • Use Flash wisely and in reasonable amounts. Flash can be a nice design addition without having it interfere with how users come into contact with information.
  • Optimize Flash files as much as possible. Keeping size of Flash files to a minimum enables users to spend less time.
  • Flash is often used because it’s visually compelling. Visually disabled users are unable to enjoy or appreciate the visuals and the animation like average people do. Special care must be taken when designing with Flash and considering accessibility issues.


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