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Archive for April, 2009

Whether it’s a logo, brochure, or even an entire web design, chances are you’re designing it will full color in mind. But how do you know exactly what shades and colors will work well together? The answers are all around you.

 

Look to Nature

When you look at your garden, what colors do you see? Doesn’t the deep brown of the mulch paired with the light green of new plant growth give you a feeling of newness?

 

Look In A Magazine

Todays fashion drives the hottest trends in colors. So open up the latest In Style Magazine and see what colors the models are wearing!

 

Look In Home Depot

One of my favorite sources for color inspiration is the paint department of the Home Depot  or Lowes. When I want something new and unexpected for a design I pick up some paint swatches – they even have ones that show complimentary color combinations!

 

Look On The Web

Just like the Home Depot color swatches there are sites on the web that have some pre-packaged color scheme ideas. Colorcombos.com is one of my personal favorites as it has various ways you can mix and match colors.

 

Post written by KRSmith at www.khrysser.com.

 

ABOUT PROJECTCENTER:

ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com or follow us at http://twitter.com/ProjectCenter.

Just can’t find the right background texture for your project on the stock photo sites? Why not create your own? Scan or photograph any of the following for a unique and interesting addition to your design.

• Fabrics and material

• Hard surfaces like stone, slate, metal

• Nature, bark, leaves, sand, water, clouds

• Objects like macaroni, coffee beans, nails, pennies

• Craft items like specialty papers or canvas linens

• Animals including fur, scales, or skin

 

By adding a subtle texture behind text you can create the feeling of space without it having to be “white space”. Using texture in a border can add dimension to the design. Adding custom textures to your project is inexpensive but can make you  look like a million bucks!


Post written by KRSmith at www.khrysser.com.

 

ABOUT PROJECTCENTER:

ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com or follow us at http://twitter.com/ProjectCenter.

#Followfriday on Twitter is a wonderful event, where Tweeple recommend that other Tweeple follow Tweeple they like (confused yet?). I often wondered how I could take that logic to a format that could be searchable on the net, available to a broader audience. The most likely solution: making a blog post. So here it is….
 
First and foremost, these people follow ProjectCenter, and we thank them for that. Addtionally, these folks could have referenced ProjectCenter in #followfriday, partook in nice conversations, simply replied to us (novel idea), retweeted us or simply thanked us for a retweet (another novel idea).
 
There’s an overarching theme here people- these folks are friendly.
 
 Preflight and Prepress Specialists. Need a print ready PDF created correctly, Contact us.

I’m a freelance Graphic Designer and Photographer.
Freelance Graphic Designer … whut.
Web Design, Blog Design, Print Design
Print & Web Designer in between Central PA and Southeastern PA. Typography and coffee lover. New home owner.
I’m a freelance web designer, specializing in front-end web design and development.
Senior Designer for Colliers International | Phx Metro. Lover of Downtown Phoenix, Graphic Design, my Boston Terrier, random thoughts and cubical dancing.
web, print, multimedia, all things Mac – welcome to my world 🙂
Two designers (Jenn and Andrew) and what we do. (Jenn is the Twitterer, though.)
Graphic and Web Design, Brand Development, Social Media Consultation
Graphic Designer. Creative Director. Writer. Educator. Founder of GASP. Co-founder of The Institute for Advanced Practices in Advertising.
Creative Professional with an entrepeneurial streak, a dash of quirkiness and a hammock of confidence.
@leopauld / Leopauld A.C.M.

ABOUT PROJECTCENTER:

ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com or follow us at http://twitter.com/ProjectCenter.

 

So you have a project and you’ve decided to hire a professional. Kudos to you. You are already heading in the right direction! So where do you go? Who do you call? Well, the answer depends on your needs, budget, and time frame.

 

Advertising and Marketing Agencies often attract a large crop of talented individuals, and should you be lucky enough to work with their top dog you could come out of it with a really stellar piece. Agencies are often a one-stop shop and aim to take care of every aspect of the project from the writing, images, design, printing, and delivery. But you will pay a premium for those services. Agency mark-ups on goods and services such as printing can be as high as 30%! And because of the more corporate structure, you may need additional lead time for project completion. But if you are a large company with a lot of projects and you don’t want to be bogged down with having to do anything other than approve the final piece, then an agency is for you!

 

A nice alternative to agencies are in-house design departments. Many printers offer all of the services that traditional agencies do. They too are able to draw very talented individuals, but you’re more likely to pay a lower rate since they won’t be sub-vending parts of your project out for a marked-up rate. Another bonus to working with an in-house department, especially a printer, is that they have advanced knowledge of printing protocols and will be sure your project will looks it’s best. And, because they can control the status of the project from start to finish they can be a great option for those last minute rush jobs. So if you specifically have a print job and you want agency quality design at a lower price, an in house printer might be the perfect place for you!

 

But what about projects that you might have a smaller budget for? Or maybe you are a start up company with a lot of needs and not a lot of money? There are two options for you as well – template shops and freelancers.

 

Template shops offer low package rates on things like websites and logos. Often times you can simply review samples online and purchase the one you like. Others boast that several designers will work on your project to come up with your initial designs. In either case, even if the project is slightly customized to you, the general features of the project are cookie cutter style. You and twenty other people may own the same looking site. This is one of the cheapest option available, and if you are not in need of something that is completely unique to you, then its a great option for your needs.

 

Another great value to fulfill your low-cost, quality design needs is to hire a freelancer. A freelancer is an individual graphic designer, located anywhere around the world, who can design your project for an agreed upon rate or fee. Most freelance designers have agency and printing experience, but don’t have the overhead costs of an agency or in-house department – hence the lower rate.  In addition, they can be more accommodating to your timeframe – often working nights and weekends to complete your project quickly. It may take a little more legwork on your end to check the portfolios and references of a designer and determine if they meet your needs, but with the right fit you can get agency quality design at a mere fraction of the cost.

 

Post written by KRSmith at www.khrysser.com.

 

ABOUT PROJECTCENTER:

ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com or follow us at http://twitter.com/ProjectCenter.