Unlike basic sheetfed offset printing, where the pricing is based on each unit, banners are priced based on each square foot. This is mainly due to the fact that banner printers by their materials by the square foot, so they pass on the same pricing structure to the client, with printing built in of course.
So if the banner is $5 a square foot (not real pricing here), and you have a banner that is 6 foot by 9 foot, then the total would be $270 (6×9=54; 54×5=$270).
ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com.