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Mail marketing has become a common business practice to promote products and services. These mailing tips will improve your results:

1) Create a targeted mailing list that includes the group most likely to buy your products or services.
2) Design the marketing product with the goal of creating an emotional reaction. People buy based on emotion and shop based on logic (warning: too many facts and figures may prevent a response to your piece).
3) Design the marketing product with an action item, such as ‘Call us at 602-252-6655′, or ’Check out our website at www.makepapereasy.com’, etc.
4) Create the marketing product to be quick to read, with a clear message.
5) Time your mail to arrive on Tuesdays or Wednesdays, which are the lightest mail days (less competition).

Check us out at www.makepapereasy.com.

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