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When printing a catalogue via a web printer, money can be saved when you print in slightly smaller sizes. To understand this concept, one needs to know the difference between web printing and other more common printing processes, such as sheet fed printing.

Sheet fed printers run large sheets of paper stock through a printer, and then the sheets are cut down to the sizes that were requested. Because the sheets are always the same size going into the printer, the cost is goods is the same everytime. Thus, size does not matter in terms of cost savings. Web printers stock their paper on very large rolls, which allows them to cut off the paper at any place they choose. This gives them the advantage of saving paper, resulting in a lower cost of goods. This savings is usually gets passed on to the client.

So, something as simple as printing a 8.25″ x 10.75″ catalogue, rather than a 8.5″ x 11″ catalogue can save a client quite a bit money when going through a web printer (a 1/4″ difference can amount to a 25% to 50% savings).

ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit  www.makepapereasy.com or follow us at www.twitter.com/ProjectCenter.

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