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Posts Tagged ‘ gang printing ’

Book, Text and Cover are names referring to the kind of paper used in a printing job. Most commonly, you’ll hear terms like ‘100lb Gloss Book’, ’80lb Gloss Text’ or ‘130lb Gloss Cover’.

Text and Book are essentially the same paper. It depends on who you talk to. This type of paper stock is typically used for brochures, flyers and posters, which has the thickness of a regular piece of paper, generally speaking.

Cover is a thicker paper stock that verges on the thickness of cardstock. Cover, as its name would suggest, can be used for the outside cover of pamphlets and booklets, as well as postcards and business cards.

 

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ProjectCenter is a single-source service company providing marketing and document solutions to small, medium and large-sized businesses in the U.S. area. ProjectCenter is based in Phoenix, Arizona and its services include graphic design, web design, printing, copying, scanning and mailing. For more information, please call (602) 252-6655 or visit www.makepapereasy.com.

Clients and brokers alike have probably heard the term “gang-printing”, which refers to a printing process. Years ago, printers discovered that if they took multiple jobs from different clients and ran them all at once, money would be saved because there would be better organization and less waste. By piling up the jobs and printing in batches, printers can schedule and manage more efficiently. Less paper is wasted because all the space is filled up by the different artwork projects. To summarize, the printers will take multiple projects and strategically place them in a format to fit as many jobs possible on one large sheet of paper. They then divide the projects up by cutting the sheets accordingly.

There are three main drawbacks with gang-printing:

(1) Limitations in quantity- because different clients are coming together on one print-run, clients are given specific quantity choices (i.e. 1000, 2500, 5000, etc.). In other words, it would be impossible for a printer to manage effectively and prevent waste if one client wanted 1500 units and another wanted to 2000 units.

(2) Limitations in stock- for the same reasons in point number 1, the printers will only allow for certain stock choices. This is not too big of an issue, because the printer usually provides quality stock anyway.

(3) Limitations in time- because a printer tries to fill up space, they will typically hold off on the actual printing until they get enough jobs to fill up that space.

Check out ProjectCenter’s website at www.makepapereasy.com.