• Do not create website entirely in Flash, avoiding creating sites in flash. If the situation demands, then an HTML version of the site is preferred.
• Use Flash as a support for content, not the other way around. Displaying content should be the primary objective and Flash should be used only if it is really necessary.
• Do not write text as part of the Flash file. Search engines but especially users will have trouble retrieving it.
• Use Flash wisely and in reasonable amounts. Flash can be a nice design addition without having it interfere with how users come into contact with information.
• Optimize Flash files as much as possible. Keeping size of Flash files to a minimum enables users to spend less time.
• Flash is often used because it’s visually compelling. Visually disabled users are unable to enjoy or appreciate the visuals and the animation like average people do. Special care must be taken when designing with Flash and considering accessibility issues.

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